Ashfield District Council

Branding for an exciting new heritage project

Ashfield District Council

Branding for an exciting new heritage project

Disciplines

A new lease of life

The King’s Mill Reservoir in Nottinghamshire has been under development since 2017. And following Heritage Lottery funding, the new visitor centre will tell the story of the site in a bid to preserve and promote the area for future generations. Red Stone were appointed to create a new identity to bring the heritage project to life.

Inspired by nature

Nature is at the heart of Mill Waters and Red Stone reflected this in the development of the Mill Waters brand. Using the Kingfisher as a core symbol, we incorporated other local bird species by developing a flat, graphic illustration style and colour palette that references the local environment. 

  • Adc Mill Waters Guidelines 05 1400X940
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  • Adc Mill Waters Guidelines 12 400X940
  • Adc Mill Waters Guidelines 01 1400X940
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  • Adc Mill Waters Guidelines 02 1400X940
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  • Adc Mill Waters Application 01 1400X940
  • Adc Mill Waters Visualisation 02 1400X940
  • Adc Mill Waters Photography 01 1400X940
  • Adc Mill Waters Illustration 03 1400X940
  • Adc Mill Waters Illustration 02 1400X940
  • Adc Mill Waters Photography 02 1400X940

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