Valpak

Driven by tomorrow

Valpak

Driven by tomorrow

Selected projects

Sharpening a brand

The evolution of a leading name in sustainability

Valpak is the UK’s leading environmental compliance organisation, leading the way since the very first producer responsibility legislation was introduced.

As the issue of sustainability has increased on the global agenda, the market has grown, bringing with it new opportunities but also increased competition.

At a glance

Brand strategy
Brand implementation

Brand strategy and implementation

Red Stone was commissioned to create a brand strategy and implementation programme to energise the company and sharpen its offer.

Centred around the core brand thought 'Driven by tomorrow', Red Stone produced a bold, dynamic visual identity and tone of voice to ensure Valpak retain their position as leaders in compliance and sustainability.